ESPN NFL reporter Adam Schefter is known for his inside information and competition. However, a Bloomberg report today raises the question of whether his recent investment in a gambling app would hurt his journalism.
Schefter, along with New England Patriots owner Robert Kraft and others, recently invested in Boom Entertainment, a developer of sports and casino gambling apps, including NBC Sports Predictor.
Bloomberg asked the question whether a journalist who relies on insider connections can potentially undermine his own financial position with his reporting.
“Viewers and Schefter’s 8.5 million Twitter followers could end up wondering whether he will cover up his opinion or bury important information if he has money, directly or indirectly, for games and athletes,” says the Bloomberg story.
It also wondered aloud if its association with Kraft would overshadow its coverage of the New England Patriots.
“Others in the media are already asking whether and to what extent this business relationship will affect Schefter’s coverage of the Patriots,” reports Bloomberg.
Bloomberg said ESPN declined to comment on whether it has a policy on such potential conflicts.
Schefter’s situation may not be the last such conflict if Disney continues on its stated path. CEO Bob Chapek said at an investment conference this week that Disney plans to be “aggressive” on sports betting.
“There is a long way to go between being embedded in the ESPN business model and being out-licensed,” he said. âLet’s just say our fans are very interested in sports betting. Let’s say our partners – with the leagues – are interested in sports betting. So we are interested in sports betting. “